Founder's Message

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Dear Reader,

I founded The Pitch Room in 2016, thinking that all the journalism skills I mastered as a newspaper reporter would help me succeed in PR.

They did.

What I didn’t expect, though, is that founders would lean on me for business thinking as much as for communications — because both are intrinsically connected at the root.

After working with more than 100 companies to secure or bolster their footing in their respective industries and markets, I have a replicable game plan for doing just that.

My playbook uses strategic PR to engineer a vital moment that drives multiple outcomes — including attracting customers, validating the product, and drawing investors — all at once. The momentum that it creates doesn’t stop at launch; it keeps compounding, reducing the cost, time, and labor of everything that comes next.

Accelerating a business doesn’t require a high-ticket business consulting or PR firm. You only need a wicked smart strategy. And I’d love to build one with you!

Hiroko Sato

Founder & CEO, The Pitch Room